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Product Marketing Internship

Job Title: Product Marketing Internship
Location: Remote/Hybrid
Company: Zyngate (AutoApplys Product Team)

Stipend: Rs. 5000/month

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Role Overview:


As the Product Marketing Intern for AutoApplys, you’ll drive the product’s positioning, messaging, and go-to-market strategies. You’ll be responsible for bridging the gap between product development and market demand, ensuring AutoApplys resonates with job seekers and business partners alike. Your work will be instrumental in defining how AutoApplys continues to grow and innovate.

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Key Responsibilities:

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  • Market Analysis: Conduct in-depth research to understand market trends, audience needs, and competitor offerings.

  • Messaging & Positioning: Create compelling and differentiated messaging for AutoApplys, aligning it with the needs of B2C users.

  • Go-to-Market Strategies: Plan and execute product launches, ensuring cross-functional teams are aligned for maximum impact.

  • Content Creation: Develop engaging marketing assets such as case studies, blogs, videos, and sales enablement materials to showcase product benefits.

  • Campaign Execution: Design and implement targeted campaigns to drive awareness, adoption, and retention of AutoApplys.

  • Performance Tracking: Measure campaign success through key metrics and adjust strategies to optimize results.

  • Cross-Functional Collaboration: Partner with sales, customer success, and product teams to deliver seamless user experiences and drive growth.

 

Qualifications:

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  • Some experience in product marketing, preferably within a SaaS or technology-driven environment via internship

  • Strong understanding of B2C and B2B marketing principles.

  • Excellent communication skills with the ability to craft and present compelling narratives.

  • Experience conducting and leveraging market research for strategy development.

  • Proficiency in marketing tools like HubSpot, Google Analytics, and CRM platforms.

  • A data-driven approach to decision-making with a focus on performance metrics and ROI.

  • Strong project management skills and the ability to thrive in a fast-paced environment.

 

What We Offer:

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  • Opportunity to turn this internship into a Full time position

  • The opportunity to contribute to a high-impact product within a growing company.

  • A collaborative and supportive team environment.

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